Serbia's tourist offer was presented at Expo 2020. Tourists, as well as the tourism industry, travel organizers, journalists, were able to get acquainted with the most important tourist products of Serbia. They could get information about new projects, the hotel offers, but also learn about or be reminded of the landscapes, traditions, culture and history we are all proud of. A great interest in the rich offer presented at the Serbian pavilion could be a good sign and an announcement of a larger number of tourist from Arab countries, but also from all over the world, considering 192 countries are represented in Dubai during the course of the six-month exhibition.

The presentation of the new logo of the National Tourism Organization of Serbia and the slogan under which the tourist offer will be presented in the future was followed with special attention. "Experience Serbia!" The proper way to check whether we are rightly proud of all our tourist potentials, right on the spot and up close.

The new brand will be presented to the domestic audience at the upcoming 43rd International Tourism Fair in Belgrade, which will be held at the end of March.