New Year is a new opportunity for the whole world to get acquainted with the tourist offer and potentials of Serbia. The right place for that is the World Expo in Dubai. As part of the thematic week Travel & Connectivity, from January 7 to 15, National Tourism Organization of Serbia will promote destinations and familiarize visitors with the tradition, music, the best combination of ethno and modern spirit of our country.

Visitors will discover interesting details of Serbian history through a prize game, and the best will have the opportunity to visit our country. The youngest guests of the Serbian pavilion will be able to learn the basic steps of traditional games, give calligraphy a try and enjoy street art.

A specific day has been reserved for those who see the tourist potentials of Serbia as an opportunity for business cooperation. At the same time, daily communication with representatives of local tourist organizations will once again shed light on hidden or lesser-known localities of our country. Visitors to the World Exhibition will be able to get acquainted with the music, but also the way we celebrate, at a concert that will be held on the occasion of the Orthodox New Year's Eve.

Travel connects us. For this reason, the beginning of January in Dubai is a perfect opportunity to get closer to Serbia.